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The Being Human Series 2020

London: Exploring Purpose – March 10th 2020 (8:30am – 10:30am) at Covent Garden

This free workshop will be exploring what purpose means to us as individuals and the organisations we work for. This is highly interactive and a lot fun for those looking delve deep into what gets us up in the morning! The atmosphere is relaxed, fun and informal. It will be packed with skills, techniques, expert tuition and group work with people from other companies.

Please arrive at 8am for a complimentary breakfast and a chance to meet a new room of people!

To book a place please click here

For further questions please contact 


Why Purpose?

Today’s fast-paced world is changing at an exponential rate with no chance of slowing down, therefore both individuals and organisations can struggle with what gets us up in the morning, what we believe in and why we behave the way we do.

Consumers, employees and owners appear to be increasingly looking for some comfort in the knowledge that their relationships with organisations goes beyond a simple transaction and towards something more meaningful to sustain the world we live in.

Organisations are recognising this and increasingly thinking about why they exist, what their purpose is – above and beyond profit – and how they share it. According to a study conducted by Deloitte, 73% of employees from a purpose-driven company feel engaged compared to 23% in companies who aren’t purpose driven.

‘I just wanted to thank you all for your help and enthusiasm. We asked a lot of the teams, we took them out of their comfort zones, but the output was incredible and the credit for this goes to you for helping them understand what was possible.’

Ralph Wheeler,
SVP Group Financial Controller, IHG

‘Top class. The work that Jeremy and the entire just add water team do has been truly inspirational not only for myself but for all of my team. They made work really FUN and effective! The energy and excitement generated by just add water has continued into our global workplace.’

Kathleen Lucas,
Head of Function, Remediation Management at BP

‘When I think of just add water what comes to mind is a team of really creative people, who understand the challenges today’s leaders face, and find incredibly skillful ways to help, support and shake these leaders. The team’s roots in the arts world also makes a positive impact and offers a refreshing alternative to the corporate perspective.’

Elina Koussi,
Leadership Development Programme Manager, GE

‘just add water was a true partner for me in my role at Thomson Reuters. Jeremy and the team approached every challenge with intelligence and a proactive mindset, delivering strategic and tactical interventions with equal success. They quickly understood the leadership dynamic and their passion and creativity never ceased to amaze.’

Michelle Horowitz,
Chief of Staff, Office of the CMO, Thomson Reuters

‘I have worked with the team at just add water for many years and I keep asking them back because they consistently deliver great results. Their creativity and ability to translate corporate goals into meaningful messages is simply amazing!’

Jill Nealon, SVP Human Resources & Development Unit,
Dubai Airports